Having spent a month or so fielding questions from backers and potential backers, I now realize that I should have done a better job explaining the costs around creating a set of poker chips.
A number of folks looked at the price of the sets and exclaimed, “Wow, those are some expensive chips!”
The first things to discuss is that there are a variety of different types of chips on the market. The cost of a set of chips is mostly dependent on what type of material the chips are made from. The folks over at pokerchiplounge.com put together a nice summary page that compares the various types of chips including advantages and disadvantages.
One big question that a bunch of folks have asked after looking at the GameChips Kickstarter Project is how does the pricing compare to other custom ceramic chips on the market.
Here is a quick example of the cost of creating your own custom set versus the ones on Kickstarter.
Let’s use the 300 chip set as an example:
Here’s the rates used by brpropoker.com which are fairly typical from quality custom chip providers.
Using these rates, your cost to manufacturer the chips is $246.
You will also need to provide your artwork to the manufacturer. Unless you are a graphic artist, you will need to hire a graphic designer. The cost to hire a designer would likely be between $100-$300 as a guideline. For the purposes of this example, $150 for a simple design.
So the cost to create your own set of custom chips is somewhere in the range of $400 ($246+$150 = $396 + shipping)
The 300 chip set I’m offering is available for pre-ordering and costs $275 (including free shipping to the US). Included in the set are 3 special chips + any of the bonus items that become available by reaching stretch goals.
I hope this helps provide a point of comparison for those who haven’t had the chance do some analysis of their own.